Agency client: Frank Lane Branding & Design End client: VICParks (Victorian Caravan Parks Association) Brief: Refresh and rewrite editorial for 64-page Victoria Cabin, Caravan and Camping Guide. Focus on the Victorian tourism regions and convey the personality and highlights of each in engaging and persuasive copy. Research and develop ‘Five Faves’ for each region: key…
Tag: geelong copywriter
Web content for Bronzium spray tan studio
Agency client: Paul Kelly Creative End client: Bronzium spray tan studio Brief: Develop content for new website for Bronzium, the Surfcoast’s first 24/7 automated spray tan studio. Edit partial client-supplied copy draft and create new sections, to deliver a consistent brand voice across the site. Focused on the USP of simple, safe, natural and showcased…
Regional Victoria Planner’s Guide 2016-17 for Business Events Victoria
Polish and refresh editorial content for 72-page (conference and event) Planner’s Guide for Regional Victoria.
OVER THE PAGE 